Product Innovation

We offer design thinking-based and technology driven services in digital product innovation,
customer experience management, and digital transformation. Our service offerings include:

  • Research

    Effective solutions are born from data and insight: we take the time to learn about your goals, ask the right questions to understand your business, empathize with your users, understand your competition and the problems or opportunities that you are seeking to address.

  • Strategy

    Understanding what drives your customers or users and where these overlap with your business goals, help us uncover the ideal path to engagement. We build roadmaps to success that are backed by data-driven user and market research plus with our wealth of experience.

  • Experience Design

    Great design is essential to business. Our design-thinking lead process permeates our organization and culture. Our designers converge their design and business skills with your industry insight to create simple and memorable experiences for your users and customers.

  • Development

    Through communication, collaboration and transparency, our flexible and agile process guides the projects from definition through developing and executing without a hitch. Mobile to enterprise-scale apps, our work is always built for reliability, flexibility, and scale.

Explore our Services

From Startups to Titans of Industry

We offer design thinking-based and technology driven services in digital product innovation, customer experience management, and digital transformation.

  • Financial Services
  • Healthcare
  • Ad marketing/Technology
  • B2B Software
  • Consumer Products

Financial Services

Whether it be retail, corporate, private banking or technology, we have a long history in creating robust internal and customer-centric digital products in Risk, Insurance, Card Issuing, Lending, Funds, Trading, Wealth Management Research and much more.

Our Customers range from startups to the largest financial institutions in New York City, London, Silicon Valley, Zurich, Beijing, Shanghai, and Singapore.

Healthcare

Our experience spans from major biotech and insurance clients to startups driving the future of wellness. We understand the complexities of this highly regulated industry and deliver quality experiences in Pharma, Care Provider, Health Savings Accounts, Payor/Payee Management, Hospital Administration and more.

Our Customers range from startups to the largest healthcare providers, insurance, software, pharmaceutical, and biotech companies.

Ad marketing/Technology

As an agency, we’re already a driving force in the industry creating the personalization and brand engagement mechanics for the some of the biggest names in Ad & Marketing Technology. Our customers have had successful exits to SalesForce, Microsoft, AppNexus, Oracle, ComScore, and Act-On.

Our Customers span from mobile and social advertising agencies to technology service providers. We’ve worked on Ad Optimization, Campaign Management/Reporting, Tag Management Attribution, SSP, DSP, RFP, DMP, Revenue Forecasting, Geo & Interest Targeting, Audience Interest, Display A/B Testing, Predictive Analytics, Segmentation & Targeting, Sentiment Analysis, Social Marketing, Programmatic Insights, Audience Insights, Conversion Analysis, Segmentation, Data Appending, Marketing Automation Sequencing, Lead Management / CRM Platform, Landing Page A/B Testing and Individual Email Personalization

B2B Software

Momentum’s cornerstone customers have always been B2B based clients. We design for the complexities of multi-hierarchy, role and permission based, multi-tenant platforms. Our work ranges from small B2B platforms to SaaS, multi-pillared solutions. Our success rate is high with over 45% of startups we’ve worked with being acquired.

Our expertise spans HCM, Enterprise Learning, IT Management, PaaS, Pricing, ECM, Insurance, Legal, Supply/Demand Chain, DevOps, IoT, IaaS, Collaboration, Communication, Healthcare, Marketing, Big Data, Vertical & Horizontal Analytics/BI, Financial, Security, Real Estate, Energy, Billing, Telecommunications, and much more.

Consumer Products

From high-tech wearables to cutting edge infotainment systems, our portfolio includes work for major automotive manufacturers as well as groundbreaking device startups. Our B2C design has been utilized by major consumer product companies, such as Logitech, iFit, and more.

We design and develop infotainment, wearables, spatial, multi-device, set-top applications, tactile, kiosk, Arduino and gesture based user interfaces. Ask us about our Innovation Room Platform.

Delivering Impactful Customer Experiences

No matter the industry, device, objective or technology platform, we’re driven to improve the human relationship with technology by designing and building meaningful connections between companies and their customers.

UBiqube

Intuitive orchestration software

UBiqube came to us for help in redesigning their MSActivator product. They had a wide range of customers, differing in size, structure, and usage of their product. Our challenge was to understand the industry and create a design that met these differing needs and use cases in an intuitive way.

The result is a streamlined user interface with workflows optimized for efficient navigation, content location and performing of user actions within a flexible system designed to adapt to UBiqube’s customer needs.

Get Real Health

A comprehensive wellness experience

GRH came to us to revamp the mobile version in preparation for a critical conference. Using a combination of best practices and creative problem solving, we evaluated the current product, wireframed, and visually designed a clickable prototype thus paving the road for success.

HPD

NYC.gov Housing Lottery Digital Transformation

The NYC Housing Lottery offers affordable rent-stabilized apartments to New York households with low and middle-income. The popular government funded initiative had a convoluted application process, with a complex verification system and many internal sensitivities. The application and screening process was done across a multitude of spreadsheets and databases, causing a lot of heavy lifting for HPD staff and confusion for applicants.

The NYC Housing Team asked Momentum to improve the overall user experience for the lottery submission application process. In the end, we were able to simplify the way users applied for affordable housing and ensured that this new experience not only worked on desktop, but on mobile as well.